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Diffusion of the Italian social media campaign against smoking on a social network and YouTube

INTRODUCTION: Recently, the Italian Ministry of Health developed a health prevention campaign against tobacco smoking entitled “Ma che sei scemo? Il fumo fammale” (Are you stupid? Smoking is bad). The aim of this study was to evaluate the diffusion of the ministerial campaign by analyzing data from...

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Detalles Bibliográficos
Autores principales: LA TORRE, G., D’EGIDIO, V., GUASTAMACCHIA, S., BARBAGALLO, A., MANNOCCI, A.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Pacini Editore Srl 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7419133/
https://www.ncbi.nlm.nih.gov/pubmed/32803006
http://dx.doi.org/10.15167/2421-4248/jpmh2020.61.2.1419