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Developing and validating five-construct model of customer satisfaction in beauty and cosmetic E-commerce

Grounded on the American Customer Satisfaction Framework (ACSF) of Bryant (1995), the European Customer Satisfaction Framework Model (ECSF) of Anderson and Fornell (2000), and Eleven-factor Customer Satisfaction Model of Hokanson (1995), this study develops reliable and valid five constructs of cust...

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Detalles Bibliográficos
Autor principal: Nguyen, Thuan Thi Nhu
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7492857/
https://www.ncbi.nlm.nih.gov/pubmed/32984597
http://dx.doi.org/10.1016/j.heliyon.2020.e04887