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Developing and validating five-construct model of customer satisfaction in beauty and cosmetic E-commerce
Grounded on the American Customer Satisfaction Framework (ACSF) of Bryant (1995), the European Customer Satisfaction Framework Model (ECSF) of Anderson and Fornell (2000), and Eleven-factor Customer Satisfaction Model of Hokanson (1995), this study develops reliable and valid five constructs of cust...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Elsevier
2020
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7492857/ https://www.ncbi.nlm.nih.gov/pubmed/32984597 http://dx.doi.org/10.1016/j.heliyon.2020.e04887 |