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Health communication campaigns: A brief introduction and call for dialogue

This article provides a brief introduction to health communication campaigns as an important method for health promotion. The general approach to campaign development is described and patterns of campaign effects across behavioral contexts are noted. Several high-profile campaigns in the United Stat...

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Detalles Bibliográficos
Autor principal: Zhao, Xiaoquan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Chinese Nursing Association 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7501494/
https://www.ncbi.nlm.nih.gov/pubmed/32995373
http://dx.doi.org/10.1016/j.ijnss.2020.04.009