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Evaluating the Social Marketing Success Criteria in Health Promotion: A F-DEMATEL Approach
Health promotion campaigns are used to raise awareness about health issues with the purpose of improving health outcomes and community wellbeing. They are important for increasing community awareness of health behavior changes. In the application of health promotion, social marketing can be used to...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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MDPI
2020
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7503311/ https://www.ncbi.nlm.nih.gov/pubmed/32877995 http://dx.doi.org/10.3390/ijerph17176317 |