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CEO letters: Hospitality corporate narratives during the COVID-19 pandemic
For hospitality organizations, the need for compelling corporate narratives is particularly acute in dealing with the COVID-19 crisis due to the scope and severity of its threat to employees, customers, the general public, and the fundamental survival of the company itself. Thus, this study aims to...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier Ltd.
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7528897/ https://www.ncbi.nlm.nih.gov/pubmed/33024346 http://dx.doi.org/10.1016/j.ijhm.2020.102701 |