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CEO letters: Hospitality corporate narratives during the COVID-19 pandemic
For hospitality organizations, the need for compelling corporate narratives is particularly acute in dealing with the COVID-19 crisis due to the scope and severity of its threat to employees, customers, the general public, and the fundamental survival of the company itself. Thus, this study aims to...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier Ltd.
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7528897/ https://www.ncbi.nlm.nih.gov/pubmed/33024346 http://dx.doi.org/10.1016/j.ijhm.2020.102701 |