Service Failure and Recovery in B2B Markets – A Morphological Analysis

The existing body of research on service failures and recoveries primarily deals with business-to-consumer markets, with relatively limited and scattered research on business-to-business (B2B) markets. The purpose of this paper is to review the existing literature on these failures and recoveries in...

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Detalles Bibliográficos
Autores principales: Baliga, Ashwin J., Chawla, Vaibhav, Sunder M, Vijaya, Ganesh, L.S., Sivakumaran, Bharadhwaj
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Inc. 2021
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7543738/
https://www.ncbi.nlm.nih.gov/pubmed/33052152
http://dx.doi.org/10.1016/j.jbusres.2020.09.025

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7543738/
https://www.ncbi.nlm.nih.gov/pubmed/33052152
http://dx.doi.org/10.1016/j.jbusres.2020.09.025

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