The use of the CHAID algorithm for determining tourism segmentation: A purposeful outcome()

This paper considers the most suitable market segment(s) from an environmental and local economic development perspective in the specific context of visits to natural environments. More specifically, the paper explores the distinctions and differences between tourists (non-residents) and residents w...

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Detalles Bibliográficos
Autores principales: Díaz-Pérez, Flora Ma, García-González, Carlos G., Fyall, Alan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7576373/
https://www.ncbi.nlm.nih.gov/pubmed/33102884
http://dx.doi.org/10.1016/j.heliyon.2020.e04256

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7576373/
https://www.ncbi.nlm.nih.gov/pubmed/33102884
http://dx.doi.org/10.1016/j.heliyon.2020.e04256

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