Influence of Food and Beverage Companies on Retailer Marketing Strategies and Consumer Behavior

The retail food environment plays an important role in shaping dietary habits that contribute to obesity and other chronic diseases. Food and beverage manufacturers use trade promotion—incentives paid to retailers—to influence how products are placed, priced, and promoted in stores. This review aims...

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Detalles Bibliográficos
Autores principales: Hecht, Amelie A., Perez, Crystal L., Polascek, Michele, Thorndike, Anne N., Franckle, Rebecca L., Moran, Alyssa J.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2020
Materias:
Review
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7600709/
https://www.ncbi.nlm.nih.gov/pubmed/33050424
http://dx.doi.org/10.3390/ijerph17207381

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7600709/
https://www.ncbi.nlm.nih.gov/pubmed/33050424
http://dx.doi.org/10.3390/ijerph17207381

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