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Increasing the willingness to participate in organ donation through humorous health communication: (Quasi-) experimental evidence

Increasing people’s willingness to donate organs after their death requires effective communication strategies. In two preregistered studies, we assessed whether humorous entertainment education formats on organ donation elicit positive effects on knowledge, fears, attitudes, and behavioral intentio...

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Detalles Bibliográficos
Autores principales: Betsch, Cornelia, Schmid-Küpke, Nora K., Otten, Leonie, von Hirschhausen, Eckart
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7678957/
https://www.ncbi.nlm.nih.gov/pubmed/33216739
http://dx.doi.org/10.1371/journal.pone.0241208