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“You” speaks to me: Effects of generic-you in creating resonance between people and ideas
Creating resonance between people and ideas is a central goal of communication. Historically, attempts to understand the factors that promote resonance have focused on altering the content of a message. Here we identify an additional route to evoking resonance that is embedded in the structure of la...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
National Academy of Sciences
2020
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7733818/ https://www.ncbi.nlm.nih.gov/pubmed/33229556 http://dx.doi.org/10.1073/pnas.2010939117 |