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Social representations and interface layout: A new way of enhancing persuasive technology applied to organ donation

Although campaigns promoting organ donation have proved their effectiveness, increasing the number of people who explicitly agree to become donors is still difficult. Based on the social marketing notion of persuasive technology, we reasoned that it was timely to focus on the design of this persuasi...

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Detalles Bibliográficos
Autores principales: Barbier, Mathilde, Moták, Ladislav, De Gasquet, Camille, Girandola, Fabien, Bonnardel, Nathalie, Lo Monaco, Grégory
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7775091/
https://www.ncbi.nlm.nih.gov/pubmed/33382765
http://dx.doi.org/10.1371/journal.pone.0244538