Role of Online Retailers’ Post-sale Services in Building Relationships and Developing Repurchases: A Comparison-Based Analysis Among Male and Female Customers

Customers are skeptical about shopping online because e-commerce environments are typically considered impersonal. To assure product quality and to enhance customer proclivity in such environments, post-sale services (i.e., product returns, exchange, and maintenance) may be considered to alleviate c...

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Detalles Bibliográficos
Autores principales: Javed, Muhammad Kashif, Wu, Min, Qadeer, Talat, Manzoor, Aqsa, Nadeem, Abid Hussain, Shouse, Roger C.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2020
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7786117/
https://www.ncbi.nlm.nih.gov/pubmed/33424711
http://dx.doi.org/10.3389/fpsyg.2020.594132

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7786117/
https://www.ncbi.nlm.nih.gov/pubmed/33424711
http://dx.doi.org/10.3389/fpsyg.2020.594132

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