Customer Centricity in Medical Affairs Needs Human-centric Artificial Intelligence

The evolution of healthcare, together with the changing behaviour of healthcare professionals, means that medical affairs functions of pharmaceutical organisations are constantly reinventing themselves. The emergence of digital ways of working, expedited by the COVID-19 pandemic, means that pharmace...

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Detalles Bibliográficos
Autores principales: Bedenkov, Alexander, Moreno, Carmen, Agustin, Lyra, Jain, Nipun, Newman, Amy, Feng, Lana, Kostello, Greg
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer International Publishing 2021
Materias:
Review Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7814264/
https://www.ncbi.nlm.nih.gov/pubmed/33464482
http://dx.doi.org/10.1007/s40290-020-00378-1

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7814264/
https://www.ncbi.nlm.nih.gov/pubmed/33464482
http://dx.doi.org/10.1007/s40290-020-00378-1

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