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Reputation Incongruence and the Preference of Stakeholder: Case of MBA Rankings

In this paper, we examine the effect of an organization’s multi-dimensional reputation on the external stakeholders’ preference for an organization in the notions of reputation incongruence. We propose that an organization’s incongruent reputation, or large variations among the reputations of each d...

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Detalles Bibliográficos
Autores principales: Park, Jin Suk, Rhee, Mooweon
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7836006/
https://www.ncbi.nlm.nih.gov/pubmed/33477982
http://dx.doi.org/10.3390/bs11010010