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The Influence of Quality on eWOM: A Digital Transformation in Hotel Management
There is no doubt that the use of Internet for purchasing products and services has constituted a crucial change in how people go about buying them. In the era of digital transformation, the possibility of accessing information provided by other users about their personal experiences has taken on mo...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
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Frontiers Media S.A.
2021
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7840535/ https://www.ncbi.nlm.nih.gov/pubmed/33519629 http://dx.doi.org/10.3389/fpsyg.2020.612324 |