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The Influence of Quality on eWOM: A Digital Transformation in Hotel Management

There is no doubt that the use of Internet for purchasing products and services has constituted a crucial change in how people go about buying them. In the era of digital transformation, the possibility of accessing information provided by other users about their personal experiences has taken on mo...

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Detalles Bibliográficos
Autores principales: Sánchez-González, Gloria, González-Fernández, Ana M.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7840535/
https://www.ncbi.nlm.nih.gov/pubmed/33519629
http://dx.doi.org/10.3389/fpsyg.2020.612324