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The online-to-offline (O2O) food delivery industry and its recent development in China

This paper offers a unique perspective about the development of the online-to-offline (O2O) food delivery industry from 2017 to 2019 in China. This study demonstrates the latest transformation and improvements of the O2O market that address some common problems in the early stages of the development...

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Detalles Bibliográficos
Autores principales: Zhao, Xueyin, Lin, Wenhui, Cen, Shuyi, Zhu, Haoyu, Duan, Meng, Li, Wei, Zhu, Shankuan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group UK 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7851805/
https://www.ncbi.nlm.nih.gov/pubmed/33531631
http://dx.doi.org/10.1038/s41430-020-00842-w