A randomised experiment of health, cost and social norm message frames to encourage acceptance of swaps in a simulation online supermarket

Offering lower-energy food swaps to customers of online supermarkets could help to decrease energy (kcal) purchased and consumed. However, acceptance rates of such food swaps tend to be low. This study aimed to see whether framing lower-energy food swaps in terms of cost savings or social norms coul...

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Detalles Bibliográficos
Autores principales: Bunten, Amanda, Porter, Lucy, Sanders, Jet G., Sallis, Anna, Payne Riches, Sarah, Van Schaik, Paul, González-Iraizoz, Marta, Chadborn, Tim, Forwood, Suzanna
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2021
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7888673/
https://www.ncbi.nlm.nih.gov/pubmed/33596251
http://dx.doi.org/10.1371/journal.pone.0246455

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7888673/
https://www.ncbi.nlm.nih.gov/pubmed/33596251
http://dx.doi.org/10.1371/journal.pone.0246455

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