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New perspectives on satisfaction and loyalty in festival tourism: The function of tangible and intangible attributes

This research explains how attributes perceived during the festival celebration generate loyalty in terms of satisfaction. As regard, tangible aspects (festival entertainment and aesthetics) and intangible aspects (escapism and education) shall be differentiated. A theoretical model is proposed, whi...

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Detalles Bibliográficos
Autores principales: Molina-Gómez, Jesús, Mercadé-Melé, Pere, Almeida-García, Fernando, Ruiz-Berrón, Raquel
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7904192/
https://www.ncbi.nlm.nih.gov/pubmed/33626049
http://dx.doi.org/10.1371/journal.pone.0246562