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Health Advertising during the Lockdown: A Comparative Analysis of Commercial TV in Spain
During the lockdown declared in Spain to fight the spread of COVID-19 from 14 March to 3 May 2020, a context in which health information has gained relevance, the agenda-setting theory was used to study the proportion of health advertisements broadcasted during this period on Spanish television. Pre...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
MDPI
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7908092/ https://www.ncbi.nlm.nih.gov/pubmed/33504002 http://dx.doi.org/10.3390/ijerph18031054 |