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Self-Reported Emotions and Facial Expressions on Consumer Acceptability: A Study Using Energy Drinks

Emotional responses elicited by foods are of great interest for new product developers and marketing professionals, as consumer acceptance proved to be linked to the emotions generated by the product in the consumers. An emotional measurement is generally considered an appropriate tool to differenti...

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Detalles Bibliográficos
Autores principales: Mehta, Annu, Sharma, Chetan, Kanala, Madhuri, Thakur, Mishika, Harrison, Roland, Torrico, Damir Dennis
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7913797/
https://www.ncbi.nlm.nih.gov/pubmed/33557127
http://dx.doi.org/10.3390/foods10020330