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Norm-focused nudges influence pro-environmental choices and moderate post-choice emotional responses
In this paper, we use choice architecture techniques to activate both social and personal norms, seeking to increase pro-environmental choices and to better understand the effect of such norm types on post-choice emotional responses. In four experiments, we make different social or personal norms sa...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Public Library of Science
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7920343/ https://www.ncbi.nlm.nih.gov/pubmed/33647050 http://dx.doi.org/10.1371/journal.pone.0247519 |