Implementation and Evaluation of a Social Media-Based Communication Strategy to Enhance Employee Engagement: Experiences From a Children's Hospital, Pakistan

Social media can complement organizational communication strategy which is integral to employee engagement. However, successful case studies which can allow replication are limited. The objective of the study is to describe the design, implementation, and evaluation of a social media-based communica...

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Detalles Bibliográficos
Autores principales: Rasheed, Muneera A., Hookmani, Alma Arshad, Waleed, Sana, Fatima, H. Sundus, Siddiqui, Soha, Khurram, Muhammad, Hasan, Babar S.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Public Health
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7991406/
https://www.ncbi.nlm.nih.gov/pubmed/33777875
http://dx.doi.org/10.3389/fpubh.2021.584179

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7991406/
https://www.ncbi.nlm.nih.gov/pubmed/33777875
http://dx.doi.org/10.3389/fpubh.2021.584179

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