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Perceived human and material costs of disasters as drivers of donations
Are disaster relief appeals more successful if they emphasize the material cost of disaster events in terms of economic damages and need for shelter, food, and health care, or if they emphasize the human cost in terms of psychological suffering and trauma caused? Although giving patterns seem to sug...
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Formato: | Online Artículo Texto |
Lenguaje: | English |
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John Wiley and Sons Inc.
2021
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8013180/ https://www.ncbi.nlm.nih.gov/pubmed/33821030 http://dx.doi.org/10.1111/jasp.12751 |