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E-perceptions and Business ‘Mating’: The Communication Effects of the Relative Width of Males’ Faces in Business Portraits

This study investigates the relative impacts of the facial width-to-height ratio (fWHR) on the first impressions business professionals form of business consultants when seeing their photographs on a corporate website or LinkedIn page. By applying conjoint analysis on field experiment data (n = 381)...

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Detalles Bibliográficos
Autores principales: van Zeeland, Eveline, Henseler, Jörg
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8087338/
https://www.ncbi.nlm.nih.gov/pubmed/33935861
http://dx.doi.org/10.3389/fpsyg.2021.605926