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Body Image Dissatisfaction and Impulse Buying: A Moderated Mediation Model

This study investigated the mediating roles of self-acceptance and self-esteem in the relationship between body image dissatisfaction and impulse buying, and tested the moderating effect of gender on the relationships. A sample of 374 college students and graduate students (33.4% male, 66.6% female)...

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Detalles Bibliográficos
Autores principales: Cai, Zhihui, Gui, Yang, Wang, Dandan, Yang, Han, Mao, Peipei, Wang, Zhikeng
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8107384/
https://www.ncbi.nlm.nih.gov/pubmed/33981278
http://dx.doi.org/10.3389/fpsyg.2021.653559