Humor and Fear—Two Sides of the Same Coin?: Experimental Evidence on Humor Appeals in Health Communication Related to Childhood Vaccination

Until now, health communication has largely failed to debunk fears and caveats related to vaccination. This study aims to investigate the effects of different text types used in health communication in an experimental study design. A neutrally formulated text was compared to a humorous text using th...

Descripción completa

Detalles Bibliográficos
Autores principales: Fischer, Florian, Carow, Franziska, Gillitzer, Stefanie
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Public Health
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8112543/
https://www.ncbi.nlm.nih.gov/pubmed/33987162
http://dx.doi.org/10.3389/fpubh.2021.649507

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8112543/
https://www.ncbi.nlm.nih.gov/pubmed/33987162
http://dx.doi.org/10.3389/fpubh.2021.649507

Ejemplares similares