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Influences of Medical Crowdfunding Website Design Features on Trust and Intention to Donate: Controlled Laboratory Experiment
BACKGROUND: As a type of donation-based crowdfunding, medical crowdfunding has gradually become an important way for patients who have difficulty paying medical bills to seek help from the public. However, many people still have limited confidence in donating money to medical crowdfunding projects....
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
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JMIR Publications
2021
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8132978/ https://www.ncbi.nlm.nih.gov/pubmed/33944787 http://dx.doi.org/10.2196/25554 |