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Influence of the Quality Perceived of Service of a Higher Education Center on the Loyalty of Students

The aim of this research is to validate the explanatory model of how the quality of service perceived by students of a higher education center influences their loyalty (retaining and attracting new students) through mediating variables: perceived value, expectations, and satisfaction. The methodolog...

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Detalles Bibliográficos
Autores principales: Del Río-Rama, María de la Cruz, Álvarez-García, José, Mun, Nam Kwon, Durán-Sánchez, Amador
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8216109/
https://www.ncbi.nlm.nih.gov/pubmed/34163410
http://dx.doi.org/10.3389/fpsyg.2021.671407