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Framing of visual content shown on popular social media may affect viewers’ attitudes to threatened species

Content published on social media may affect user’s attitudes toward wildlife species. We evaluated viewers’ responses to videos published on a popular social medium, focusing particularly on how the content was framed (i.e., the way an issue is conveyed to transmit a certain meaning). We analyzed v...

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Detalles Bibliográficos
Autores principales: Ballejo, Fernando, Plaza, Pablo Ignacio, Lambertucci, Sergio Agustín
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group UK 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8241864/
https://www.ncbi.nlm.nih.gov/pubmed/34188096
http://dx.doi.org/10.1038/s41598-021-92815-7