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Social norms, social identities and the COVID‐19 pandemic: Theory and recommendations
Sustained mass behaviour change is needed to tackle the COVID‐19 pandemic, but many of the required changes run contrary to existing social norms (e.g., physical closeness with in‐group members). This paper explains how social norms and social identities are critical to explaining and changing publi...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
John Wiley and Sons Inc.
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8250129/ https://www.ncbi.nlm.nih.gov/pubmed/34230834 http://dx.doi.org/10.1111/spc3.12596 |