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How Chinese Web Users Value Their Personal Information: An Empirical Study on WeChat Users

PURPOSE: The purpose of the study is to investigate Chinese web users’ monetary valuation of their personal information (PI) and its psychological driving factors, and thereby promote the establishment of the PI market in China. METHODS: In this study, a survey was conducted with 710 Chinese WeChat...

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Detalles Bibliográficos
Autores principales: Tang, Yaojia, Wang, Luna
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Dove 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8275203/
https://www.ncbi.nlm.nih.gov/pubmed/34267563
http://dx.doi.org/10.2147/PRBM.S318139