Marketing the COVID-19 vaccine and the implications for public health

COVID-19 vaccines are new brands of consumer health technology being introduced to the market. Considering consumer behaviour approaches in this time of crisis, the risk of vaccine hesitancy, the call for more transparency and effective messaging to gain trust, and equitable distribution of this vac...

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Detalles Bibliográficos
Autor principal: Mogaji, Emmanuel
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Ltd. 2021
Materias:
Commentary
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8275479/
https://www.ncbi.nlm.nih.gov/pubmed/34281742
http://dx.doi.org/10.1016/j.vaccine.2021.07.015

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8275479/
https://www.ncbi.nlm.nih.gov/pubmed/34281742
http://dx.doi.org/10.1016/j.vaccine.2021.07.015

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