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The role of customer experience in the effect of online flow state on customer loyalty

PURPOSE: The Internet revolution has radically changed the means of conducting business all over the world in the past few decades. The digital medium enables consumers worldwide to shop online through B2C e-commerce websites in a convenient manner. Online websites compete to provide a compelling an...

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Detalles Bibliográficos
Autores principales: Ertemel, Adnan Veysel, Civelek, Mustafa Emre, Eroğlu Pektaş, Güzide Öncü, Çemberci, Murat
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8282012/
https://www.ncbi.nlm.nih.gov/pubmed/34264997
http://dx.doi.org/10.1371/journal.pone.0254685

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