Healthwashing in high-sugar food advertising: the effect of prior information on healthwashing perceptions in Austria

In the context of exceeding levels of sugar consumption, some food companies advertise high-sugar products using inappropriate and misleading health claims (i.e. healthwashing). To reduce sugar consumption, consumers need to recognize what these healthwashed claims are. This study investigates how p...

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Detalles Bibliográficos
Autores principales: Heiss, Raffael, Naderer, Brigitte, Matthes, Jörg
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Oxford University Press 2020
Materias:
Articles
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8405248/
https://www.ncbi.nlm.nih.gov/pubmed/33855341
http://dx.doi.org/10.1093/heapro/daaa086

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8405248/
https://www.ncbi.nlm.nih.gov/pubmed/33855341
http://dx.doi.org/10.1093/heapro/daaa086

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