Exploring customers' responses to online service failure and recovery strategies during Covid‐19 pandemic: An actor–network theory perspective

While the debate on online service failure and recovery strategies has been given considerable attention in the marketing and information systems literature, the evolving Covid‐19 pandemic has brought about new challenges both theoretically and empirically in the consumption landscape. To fully unde...

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Detalles Bibliográficos
Autores principales: Ozuem, Wilson, Ranfagni, Silvia, Willis, Michelle, Rovai, Serena, Howell, Kerry
Formato: Online Artículo Texto
Lenguaje:English
Publicado: John Wiley and Sons Inc. 2021
Materias:
Research Articles
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8441716/
https://www.ncbi.nlm.nih.gov/pubmed/34539054
http://dx.doi.org/10.1002/mar.21527

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8441716/
https://www.ncbi.nlm.nih.gov/pubmed/34539054
http://dx.doi.org/10.1002/mar.21527

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