Cargando…

The Influence of Celebrity Endorsement on Food Consumption Behavior

“Is consumer food behavior influenced by celebrity endorsement?”. This question remains unsolved despite celebrities constantly recommending different products in their social media networks. Much of the literature on celebrity endorsement focuses on the characteristics of celebrities influencing co...

Descripción completa

Detalles Bibliográficos
Autores principales:	Calvo-Porral, Cristina, Rivaroli, Sergio, Orosa-González, Javier
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	MDPI 2021
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8471056/ https://www.ncbi.nlm.nih.gov/pubmed/34574334 http://dx.doi.org/10.3390/foods10092224

Ejemplares similares

The Asymmetric Emotional Associations to Beverages: An Approach through the Theory of Positive Asymmetry
por: Calvo-Porral, Cristina, et al.
Publicado: (2021)

Celebrity endorsements in medicine: who should be held liable?
por: Kumar, Rajeev
Publicado: (2016)

Data on customer perceptions on the role of celebrity endorsement on brand preference
por: Ibidunni, Ayodotun Stephen, et al.
Publicado: (2018)

Mapping the Celebrity Endorsement of Branded Food and Beverage Products and Marketing Campaigns in the United States, 1990–2017
por: Zhou, Mi, et al.
Publicado: (2019)

Online Star vs. Celebrity Endorsements: The Role of Self-Concept and Advertising Appeal in Influencing Purchase Intention
por: Shi, Pengfei, et al.
Publicado: (2021)

Celebrity Endorsement, Brand Equity, and Green Cosmetics Purchase Intention Among Chinese Youth
por: Lili, Zhai, et al.
Publicado: (2022)

Role of celebrity endorsement in promoting employees’ organization identification: A brand-based perspective
por: Abdullah, Muhammad, et al.
Publicado: (2022)

Exposure to Celebrity-Endorsed Small Cigar Promotions and Susceptibility to Use among Young Adult Cigarette Smokers
por: Sterling, Kymberle L., et al.
Publicado: (2013)

An 8-Week Web-Based Weight Loss Challenge With Celebrity Endorsement and Enhanced Social Support: Observational Study
por: Hutchesson, Melinda J, et al.
Publicado: (2013)

The interplay between endorser social status and normative appeals on the endorsement effectiveness of pro-environmental behaviors
por: He, Hao, et al.
Publicado: (2019)

Endorsements
Publicado: (1881)

An Endorsement
Publicado: (1914)

Endorsement
Publicado: (1881)

Modelling the significance of celebrity endorsement and consumer interest on attitude, purchase intention, and willingness to pay a premium price for green skincare products
por: Al Mamun, Abdullah, et al.
Publicado: (2023)

Endorsed Hospitals
Publicado: (1916)

Instruction Not Endorsement
por: Pomeroy, T. F.
Publicado: (1881)

Supercollider: Endorsement
Publicado: (1986)

Do celebrity endorsements matter? Observational study of BRCA gene testing and mastectomy rates after Angelina Jolie’s New York Times editorial
por: Desai, Sunita, et al.
Publicado: (2016)

Customer review or influencer endorsement: which one influences purchase intention more?
por: Dwidienawati, Diena, et al.
Publicado: (2020)

Sex Hygiene Endorsed
Publicado: (1914)

Endorsement of Dr. Wiley
Publicado: (1911)

Relationships Between Individual Endorsement of Aggressive Behaviors and Thoughts With Prejudice Relevant Correlates Among Adolescents
por: Piumatti, Giovanni, et al.
Publicado: (2017)

Reasons for Endorsing the Hand Mallet
por: Wedelstaedt, E. K.
Publicado: (1910)

Using the theory of planned behavior to determine factors influencing processed foods consumption behavior
por: Seo, Sunhee, et al.
Publicado: (2014)

Biological, psychological and social processes that explain celebrities’ influence on patients’ health-related behaviors
por: Hoffman, Steven J, et al.
Publicado: (2015)

Open Medicine endorses PROSPERO
por: Palepu, Anita, et al.
Publicado: (2011)

The IJTMB is endorsing the CARE Statement
por: Porcino, Anthony
Publicado: (2014)

The Roles of Endorsement and Stigma in Suicidal Ideation and Behavior among Chinese College Students
por: Lyu, Shunyan, et al.
Publicado: (2023)

Frases celebres de hombres celebres

Celebrating a Century of Research in Behavioral Genetics
por: Plomin, Robert
Publicado: (2023)

The Influence of Image Realism of Digital Endorsers on the Purchase Intention of Gift Products for the Elderly
por: Wang, Xiaoyi, et al.
Publicado: (2023)

Celebrations
Publicado: (1983)

The ENDORSE study: Research into environmental determinants of obesity related behaviors in Rotterdam schoolchildren
por: Horst, Klazine van der, et al.
Publicado: (2008)

Endorsement of Criminal Behavior Amongst Offenders: Implications for DSM-5 Gambling Disorder
por: Turner, Nigel E., et al.
Publicado: (2015)

Are virtual anime endorsers a new type of endorser? Examining product involvement as a moderating role
por: Liang, Huai-Liang, et al.
Publicado: (2022)

The Potential Influence of Organic Food Consumption and Intention-Behavior Gap on Consumers’ Subjective Wellbeing
por: Ismael, Diana, et al.
Publicado: (2020)

Celebrity Opinion Influences Public Acceptance of Human Evolution
por: Arnocky, Steven, et al.
Publicado: (2018)

Research on Influencing Factors of Food Choice and Food Consumption
por: Geuens, Maggie
Publicado: (2023)

The Dangers of Celebrity
Publicado: (1888)

The Impact on Dietary Outcomes of Celebrities and Influencers in Marketing Unhealthy Foods to Children: A Systematic Review and Meta-Analysis
por: Packer, Jessica, et al.
Publicado: (2022)

Cannot write session to /tmp/vufind_sessions/sess_4422rjefn58ojevnd0f6p2fnb1