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A Future Forecasting for FMCG Firm Performance in Covid-19: An Investigation of Consumer and Business Survival

The Covid-19 outbreak has spread over the world, limiting population and trade, causing job losses, and forcing businesses to close. The study's goal is to look at Covid-19's pandemic and consumer survival as a mediator for the future of running a business when FMCG companies are doing wel...

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Detalles Bibliográficos
Autores principales: Sun, Yunpeng, Li, Ying, Wang, Yujing, Jiang, Dayang, Liu, Xiaojun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8484631/
https://www.ncbi.nlm.nih.gov/pubmed/34604162
http://dx.doi.org/10.3389/fpubh.2021.723084