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Visualizing the Invisible: Visual-Based Design and Efficacy in Air Quality Messaging
This study examines the effect and efficacy of visual designs for messages about poor air quality. The study utilized a 2 (message efficacy: high vs. low) × 2 (message design: visual vs. text) between-subjects experimental design, of N = 95 students from a large Western university. This experiment a...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8536059/ https://www.ncbi.nlm.nih.gov/pubmed/34682628 http://dx.doi.org/10.3390/ijerph182010882 |