“It’s all About the Colors:” How do Mexico City Youth Perceive Cigarette Pack Design

Objectives: Cigarette packs are relevant to branding strategies, designed to appeal to specific groups. There is little research on how pack features increase product appeal among key constituents such as youth in low- and middle-income countries. Methods: We conducted 10 focus group discussions (FG...

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Detalles Bibliográficos
Autores principales: Grilo, Graziele, Lagasse, Lisa P., Cohen, Joanna E., Moran, Meghan B., Reynales-Shigematsu, Luz Myriam, Smith, Katherine C.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Society Journal Archive
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8565279/
https://www.ncbi.nlm.nih.gov/pubmed/34744557
http://dx.doi.org/10.3389/ijph.2021.585434

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8565279/
https://www.ncbi.nlm.nih.gov/pubmed/34744557
http://dx.doi.org/10.3389/ijph.2021.585434

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