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Innovation Diffusion: The Influence of Social Media Affordances on Complexity Reduction for Decision Making

Social media is a prominent communication platform. Its active usage permeates all generations and it is imperative that the platform be fully optimized for knowledge transfer and innovation diffusion. However, there are several considerations regarding platform usage, including media affordances. S...

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Detalles Bibliográficos
Autores principales: Md Nordin, Shahrina, Ahmad Rizal, Ammar Redza, Zolkepli, Izzal Asnira
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8595103/
https://www.ncbi.nlm.nih.gov/pubmed/34803798
http://dx.doi.org/10.3389/fpsyg.2021.705245