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The perceived image of multi-asset tourist destinations: investigating congruence across different content types
Destination image has become a crucial topic in tourism studies. However, research has scarcely considered multiple online content sources when studying the image of destinations. This paper examines different types of user-generated content in order to evaluate whether and how this content reflects...
Autores principales: | Bassols-Gardella, Narcís, Coromina, Lluís |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Berlin Heidelberg
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8629729/ http://dx.doi.org/10.1007/s11628-021-00472-7 |
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