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Zwischen Preisjägern, Datenschützern und Tech-Enthusiasten: Segmentierung des Virtual-Reality-Marktes am Beispiel Oculus

Due to significant technological advances, virtual reality (VR) has increasingly established itself on the consumer market in recent years. In particular, the standalone headset Quest 2, manufactured by Facebook subsidiary Oculus, achieved high sales figures and became the top-selling VR glasses to...

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Detalles Bibliográficos
Autores principales: Schuir, Julian, Pöhler, Ludger, Teuteberg, Frank
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Fachmedien Wiesbaden 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8670412/
http://dx.doi.org/10.1365/s40702-021-00817-w

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