Discursive Marketisation Through Positive Evaluation: A Diachronic Analysis of About Us Texts of Top-Tier Chinese Universities Over the Past Two Decades

This study explored the marketisation process of top-tier Chinese universities by scrutinising their self-promotional strategies over the past two decades. Drawing on Martin and White’s (2005) Appraisal framework, we identified all attitudinal markers in the About Us texts posted by 35 top-tier Chin...

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Detalles Bibliográficos
Autores principales: Xu, Lihua, Xie, Chaoqun, Lei, Jun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2021
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8674473/
https://www.ncbi.nlm.nih.gov/pubmed/34925191
http://dx.doi.org/10.3389/fpsyg.2021.789558

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8674473/
https://www.ncbi.nlm.nih.gov/pubmed/34925191
http://dx.doi.org/10.3389/fpsyg.2021.789558

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