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Research on the Evaluation of Cross-Border E-Commerce Overseas Strategic Climate Based on Decision Tree and Adaptive Boosting Classification Models
At present, China’s cross-border e-commerce has ushered in a golden period of development. When developing cross-border e-commerce, enterprises should first assess the market climate of the target country and reasonably select the target country. Based on the PESTEL theory, an evaluation index syste...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2021
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8733301/ https://www.ncbi.nlm.nih.gov/pubmed/35002896 http://dx.doi.org/10.3389/fpsyg.2021.803989 |