Cargando…
Research on the Evaluation of Cross-Border E-Commerce Overseas Strategic Climate Based on Decision Tree and Adaptive Boosting Classification Models
At present, China’s cross-border e-commerce has ushered in a golden period of development. When developing cross-border e-commerce, enterprises should first assess the market climate of the target country and reasonably select the target country. Based on the PESTEL theory, an evaluation index syste...
Autores principales: | Lei, Yi, Qiu, Xiaodong |
---|---|
Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2021
|
Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8733301/ https://www.ncbi.nlm.nih.gov/pubmed/35002896 http://dx.doi.org/10.3389/fpsyg.2021.803989 |
Ejemplares similares
-
Investigating the role of E-commerce marketing capabilities to achieve the strategic performance of tourism firms
por: Zhao, Jianchun, et al.
Publicado: (2023) -
How Does Social Support Affect the Retention Willingness of Cross-Border E-Commerce Sellers?
por: Shen, Huiyun, et al.
Publicado: (2022) -
A study of cross-border E-commerce research trends: Based on knowledge mapping and literature analysis
por: Chen, Yongfeng, et al.
Publicado: (2022) -
Ability Orientation or Good Character? Moderated Mediation Mechanism to Determine the Impact of Telepresence on Consumer Purchasing Intention in Cross-Border E-Commerce
por: Gui, Haijin, et al.
Publicado: (2022) -
Improving the service quality of cross-border e-commerce: How to understand online consumer reviews from a cultural differences perspective
por: Han, Linlin, et al.
Publicado: (2023)