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Physical proximity as pleasure or pain? A critical review of employee–customer proximity in sales and services settings

This paper presents a critical review of published findings pertaining to the physical proximity between employees and customers in various sales and service settings. Following an overview of this stream of research, reflections are then offered on how the concepts of personal space and physical pr...

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Detalles Bibliográficos
Autor principal: Otterbring, Tobias
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Palgrave Macmillan UK 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8742691/
http://dx.doi.org/10.1057/s41264-021-00131-y