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Post COVID-19: Health crisis management for the cruise industry
The cruise industry is gravely affected by the COVID-19 pandemic due to rising public health concerns. This study combines and examines health crisis management and marketing theories to address public health concerns and improve the usage of cruise services. Combining social exchange theory, custom...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier Ltd.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8752445/ https://www.ncbi.nlm.nih.gov/pubmed/35036299 http://dx.doi.org/10.1016/j.ijdrr.2022.102792 |