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Eye-Tracker Study of Influence of Affective Disruptive Content on User’s Visual Attention and Emotional State
When reading interesting content or searching for information on a website, the appearance of a pop-up advertisement in the middle of the screen is perceived as irritating by a recipient. Interrupted cognitive processes are considered unwanted by the user but desired by advertising providers. Divert...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
MDPI
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8780667/ https://www.ncbi.nlm.nih.gov/pubmed/35062508 http://dx.doi.org/10.3390/s22020547 |